Biz Talk

  • #BizTalk – Getting Ready for 2015

    Proper prior planning… getting your makeup ‘biz ready for 2015 (may contain affiliate links) It’s December. Can you believe it? Same thing happens to me every year: the year starts out slow and steady, picks up some speed going into summer and then next thing I know the year goes into Hyperdrive and BAM! it’s […]

  • #BizTalk – My Aim Is True

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    What other makeup artists do doesn’t have anything to do with your career. Stay true to yourself and your artistry… So it’s Halloween yet again. I hate Halloween. Yep you read that correctly. In fact I have never particularly liked Halloween, even as a kid. I do not have a problem with the holiday itself, […]

  • #BizTalk: The Art of the No

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    Navigating the delicate balance of knowing when and why to say no to “opportunity” Freelancers Union recently ran a story about saying no while leaving the door open for future work with a potential client (click to read that story). Saying “No” to a gig is a tricky proposition as a freelancer. It is one […]

  • #BizTalk – Makeup Trends and the Pro Artist

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    Makeup trends are great and all, but remember as professionals our job is to define and set the trends, not just blindly follow them…     On Sonia Roselli’s fantastic blogazine Glossible, I read an article she wrote entitled “The One Makeup Trend That Needs to Die”. It was all about the current Highlighting/Contouring obsession […]

  • #BizTalk – Let’s Talk Undercutting

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    Undercutting is dirty business that potentially hurts you more than the person you undercut… A long time ago I was on a makeup chat with my makeup buddy, Ohio based artist Kendall Stolz. She said something that has stuck with me literally to this day. We were talking about various marketing techniques and she was […]